We're not new to being disappointed about the actual product or event being far from the advertisement, but this time, AI might take the disappointment up a notch. It has been much easier to create false imagery with AI tools, and people who attended the Willy Wonka experience can attest to that.
Willy's Chocolate Experience
What was promised to people who bought tickets was an immersive experience that would take them to a magical event, but what they arrived at was a lackluster display that looked like it was set up with little to no care for the event.
The Glasglow festival was set to take place on February 24 and 25, where individuals and families will walk through an exhibit of chocolate fountains, giant candy, and Oompa Loompas dancing. There were even promises of interactive scenes.
Unfortunately, participants were met with disappointment upon entering the event. According to Interesting Engineering, the guests were given two jelly beans each and half a cup of lemonade. The warehouse itself was so badly set up that even the images were poor quality.
Some argued that with the $44 ticket price, attendees shouldn't have expected too much. The problem was that the ticket price was not the only expense for the event, as families traveled from far places to reach the event's location.
One attendee said that there were about 20 chairs in the venue, a couple of tables, and a half-inflated bouncy castle. Even with such a price, it was no excuse to have a display that was given so little effort and attention.
Even though the advertisement was AI-generated, the actual venue was so far off that many guests, even those who only saw photos, were in disbelief. All there was were images put up on walls and pieces of black cloth as partitions for the "attractions."
It came to the point that an attendee called the police thinking that the ticket was a scam. Some are convinced that it actually was one. The police eventually left believing that they were not needed, and it's still unknown who actually called them.
The event has already been canceled., in case you want to see the disaster for yourself. House of Illuminati, the organizer of Willy's Chocolate Experience, has already apologized to those who attended, along with a promise of full refunds.
Another Danger of AI
AI tools are already being used for advertisements, even to the point of deception where the likeness of popular individuals is used. For instance, Tom Hanks' appeared to be advertising a dental plan online, which turned out to just be AI-generated.
People are already becoming more clever when discerning AI content from real content, but there are still times when the images reach such a point of realism that it's already impossible to tell. What's more, is that such content isn't always labeled as AI-generated.
There are always signs you can look out for, such as distorted elements or additional details that are not supposed to be there (like extra fingers). This could be an important ability especially now that AI is continuously being used for misinformation campaigns.