Sonos has come forward to defend its new data-sharing policy nearly a week after the new rules drew customer backlash.
In a statement given to The Verge on Monday, Sonos claimed the changes on its user privacy policy because it is overly broad and may run in contradiction with individual state privacy laws.
The company, however, insisted that all of its customers' personal information will remain protected and that Sonos will not sell people's personal data.
The backlash started last week after consumer privacy advocate Louiss Rossman noted that the company removed its policy that it "does not and will not sell personal information about our customers."
The latest controversy came amid Sonos's recent efforts to regain customer trust after the backlash from its recent app redesign and slower performance of its headphone devices.
Digital Platforms Face Criticisms from Recent Data Privacy Policy Changes
Sonos is not the only digital service that has recently drawn user criticism following notable changes in its data privacy policies.
Earlier this month, Adobe drew flak after it changed its Genera User agreement to essentially allow the company access to people's works even without notifying them.
The company defended the recent changes as part of its new AI-powered service rollout to secure against illegal activities using its Creative Suite apps, but not before people called out to boycott the company.
Even Meta is currently facing regulatory scrutiny in the European Union due to the recent changes in its user privacy policies that could allow the company to use its users' data for AI training without express consent.
Sonos Walks Back on Several App Changes
Amid controversies, Sonos has been slowly reverting several changes to its app in an effort to regain its users' dwindling trust in the music streaming service.
While its CEO Patrick Spence continues to defend the redesign, the company has started to restore its alarm and sleep timer functions.
The company has also started working on its multi-factor authentication for its web platform after several users complained about the lack of cybersecurity features.
However, many beloved features in the original app remain absent, as of writing.