Spotify's AI DJ is finally getting a companion as the music-streaming platform unveiled to the world its long-awaited Spanish-speaking artificial DJ, "Livi."
In a press release on Wednesday, Spotify revealed the new AI DJ to give listeners "a new way to connect with and discover music on Spotify."
The voice model is digitally recreated from Spotify's very own senior music editor, Olivia "Livi" Quiroz Roa, who herself is an established music industry figure in Mexico City.
Spotify claimed the expansion of its AI DJ feature came after initial positive feedback on the first AI DJ, "X," due to how it helps people listen to song recommendations "they may have otherwise skipped" with commentaries.
Both "X" and "Livi" are currently a Beta feature available to Spotify Premium users.
Reports of a Spanish-speaking AI DJ first surfaced earlier in May after keen-eyed code analysts reverse-engineered its app to find the Spanish-speaking "DJ Liv."
More Spotify AI DJs in the Future?
With the release of "Liv," possibilities of more AI DJs become more apparent as the streaming service continues to leverage generative AI into its platform.
Aside from Spanish and English, Mandarin is one of the biggest spoken languages in the world, while Hindi, Korean, and Japanese are among the most-streamed languages on music platforms.
With generative AI becoming more competent in other foreign languages, the idea of more AI DJs would not be far from reality.
As of writing, Spotify has yet to hint at plans to expand its AI DJ feature anytime soon.
More Generative AI Features on Spotify
Of course, the AI DJs are not the only AI-powered feature premium users can expect on the platform soon as Spotify declares intentions to put generative AI at the forefront of its services in the coming years.
In addition to upgrading its recommendation algorithm, the company has earlier said plans to integrate the technology into its customer services.
Since 2017, Spotify has been acquiring several AI startups to keep ahead of the steeper market as it opens new content to listeners outside of its music library.
