Since it was launched in 2005, Facebook users have seen many changes in the networking site's user interface. But a change in the logo has been made only yesterday, July 2, a first in ten years.
Facebook has traded its Klavika type logo for one custom-made by in-house design team and Eric Olson. They created the typeface for the original Facebook logo.
Design-conscious users will notice that the thick lines and narrow spacing are gone. They are replaced by thinner font width and wider spacing between the letters.
The double-story 'A' is replaced by a simpler-looking, single-story type of the letter. Sharper edges for the letters have taken over the more rounded old look. But the trademark colors have remained.
It was noted that the logo update is merely for business purposes. "When Facebook's logo was first created in 2005, the company was just getting started and we wanted the logo to feel grown up and to be taken seriously. Now that we are established, we set out to modernize the logo to make it feel more friendly and approachable. While we explored many directions, ultimately we decided that we only needed an update, and not a full redesign," creative director George Higgins explained.
The design was introduced by Christophe Tauziet, a product designer for the company, via Twitter last night. The social networking giant's logo has become an icon of sorts over the last few years. The new look has attracted some comments from the netizens.
Some can barely spot the difference. There are those who quickly expressed dislike over the strategic update. Many are indifferent about the logo.
Others, like Armin of the website Underconsideration, say, "The more I look at the new logo the more I don't-not-dislike-it but, for now, even though it says "Facebook" it's still not Facebook."
Well, what do you think?
