Samsung is set to unveil its highly anticipated Galaxy S25 flagship series at the first Galaxy Unpacked event of 2025. The event, which will showcase the latest upgrades to the beloved lineup, will take place on Wednesday, January 22. For those unable to attend the in-person event in San Jose, California, Samsung will stream the event globally, allowing fans from around the world to witness the latest advancements from the company.
The South Korean tech giant is focusing on the new capabilities of its artificial intelligence platform, Galaxy AI, which will be integrated with the anticipated hardware improvements in the 2025 models.
Samsung Galaxy S25 Unpacked Is Coming This Month
The Galaxy Unpacked event is just days away, with Samsung confirming the official unveiling of the Galaxy S25 on Wednesday, January 22. The event marks the company's first major showcase of the year, spotlighting upgrades to its flagship smartphone lineup.
Samsung is expected to launch three variants of the Galaxy S25 series: the Galaxy S25, Galaxy S25 Plus, and Galaxy S25 Ultra. Rumors also suggest the introduction of a new "Slim" version this year.
Though significant changes may be limited, all models in the Galaxy S25 series will feature the new Qualcomm Snapdragon 8 Elite chipset. Samsung has also emphasized a more "natural and intuitive" Galaxy AI experience as part of the updates.
Where and When to Watch Samsung's Unpacked 2025
For fans who cannot attend the event in person, Samsung will livestream the Unpacked 2025 event on January 22. The broadcast will be available across three platforms: the Samsung website, the Samsung Community page, and Samsung's YouTube channel. The livestream will begin at 10 a.m. PST, 1 p.m. EST, or 6 p.m. GMT.
What to Expect From the Samsung Galaxy S25
Throughout 2024, rumors surrounding the Galaxy S25 series have been rampant, sparking excitement for the flagship's upcoming release. Samsung confirmed the date for the unveiling, aligning with earlier leaks about the event.
One of the most significant upgrades for the Galaxy S25 series is its new chipset, with the Snapdragon 8 Elite from Qualcomm replacing the company's Exynos processors. The series is also expected to feature the same Dynamic AMOLED 2X display and battery capacity as the Galaxy S24, though sources indicate slimmer bezels for a more refined design.
Samsung will continue its tradition of offering three models in the series: the base Galaxy S25, Galaxy S25 Plus, and Galaxy S25 Ultra. Analysts anticipate the pricing to remain consistent with previous releases. While the upgrades may not be as dramatic as those in the Galaxy S24, the refreshed Galaxy AI is expected to be a standout feature of the new lineup, with more details to be revealed during Wednesday's Unpacked event.