Sony's horror thriller flick "Don't Breathe" remains on the top over the Labor Day weekend, leading the box office hit for two consecutive weeks.
During the weekend, "Don't Breathe" has recorded US$15.7 million in estimated sales with a drop of 40.6 percent compared with last week. With its current pace, the movie is expected to rake a total of $19.4 million over the four-day holiday weekend.
In total, "Don't Breathe" movie grossed over US$51.1 million in 10 days making it the only second horror film to top the weekend box office for two consecutive weekends since 2014.
This low-budget film is about an ill- considered home invasion of a blind man played by actor Stephen Lang. Jane Levy (Rocky), Dylan Minnette (Alex) and Daniel Zovatto (Money) played the roles of teenagers who perpetuated the home invasion thus resulting to their own demise.
"Don't Breathe" utilized a marketing strategy that focused on digital and social media platforms such as Snapchat, Twitter and Facebook. Other low-budget films for Sony that went really well in the box office are "The Shallows" and " Sausage Party".
Meanwhile, "Suicide Squad" landed on second place and was expected to rake in a total of US$13 million for the Labor Day Weekend. Internationally, the said movie added another US$11.8 million this weekend increasing its overseas gross to US$375.5 million.
Coming in at the third spot is "Pete's Dragon" with US$6.47 million followed by "Kubo And The Two Strings" at the fourth spot with US$6.46 million. Sony's "Sausage Party" also made it in the top five with US$5.3 million estimated sales.
Take a look at the top 10 films for Labor Day weekend 2016.
1. "Don't Breathe"
2. "Suicide Squad"
3. "Pete's Dragon"
4. "Kubo and the Two Strings"
5. "Sausage Party"
6. "The Light Between Oceans"
7. "Bad Moms"
8. "War Dogs"
9. "Hell or High Water"
10. "Mechanic: Resurrection"
