Dating app Tinder is helping its users find a date as fast as possible with its newest paid feature. Tinder Boost, which is first rolling out in Australia, will provide user profiles with 10 times more visibility in the area for 30 minutes. According to an announcement, Tinder aims to help users save time and make the most out of the app.
In its blog, the company explained how Tinder Boost works and how it's useful to users.
"You've got people to meet and places to be. In fact, Tinder was designed with this in mind, providing you a simple, fun introduction to new people nearby so you can get out and meet them in the real world. Still, sometimes there just aren't enough hours in the day and what you need is a boost in the right direction. Tinder Boost gives you exactly that: a way to be one of the top profiles in your area for 30 minutes. Increase your chances for a match-you can get up to 10x more profile views while boosting," the statement read.
Tinder Plus users will get one boost every week, while free Tinder users can purchase boosts at any time. The Boost feature is activated when in swipe mode. Upon activating the boost, a timer is displayed to count down the minutes left for boosting.
Tinder Boost is not the only app who has introduced this feature. Other apps like Bumble and OKCupid offers similar features to increase profile visibility and make matches faster.
Pricing for the feature is yet to be revealed, but the feature will first be offered to Australian Tinder users.
In an email message, Tinder CEO Sean Rad wrote:
"With Tinder Boost, users can maximize their time and match potential by being one of the top profiles seen in their area with the tap of a button. With 1.4 billion swipes a day on our platform, sometimes our users want to be sure that they are swiped to the front. We think our users in Australia will love this feature and hope to release it globally soon."