While rumors have claimed that Apple will launch its iPad Mini and iPhone 5 at a September event, a recent report asserts that the Cupertino tech giant is planning two separate events to launch its next two biggies. While September may see the release of iPhone 5, iPad Mini has to wait a little longer - till October.
Tech Web site AllThingsD, citing Daring Fireball's John Gruber's recent post, reported that a marketing savvy company like Apple will not be unveiling its two big products at one event as that may dilute the attention that each of the products deserve. Gruber believes that the company will first unveil the next iteration of its most-awaited iPhone at an unnamed event scheduled to be held on Sept. 12 and then, in October, it will release the new version of the iPad dubbed the iPad Mini. He also noted that Apple organizes its traditional "music event" in the first or second week of October and the company had been releasing its new iPods for the last decade at that music event. This time, Apple may launch the iPad Mini predicts Gruber.
"I don't think Apple would want reviews of both a new iPhone and new-size iPad appearing at the same time," Gruber wrote. "Why share the spotlight? Why have another Apple product battling with the iPhone for the top spots in news coverage? ... The more I think about it, the less sense it makes for the iPhone to even share the stage at the announcement with any other product. The iPhone is too big, too cool, and garners too much attention - and it's in Apple's interest to keep that attention undiluted."
Additionally, Fortune reported that Pacific Crest's senior research analyst Andy Hargreaves, in his note to clients on Friday, Aug. 24, said that Apple's TV is "unlikely in the near term." Hargreaves announced this after his meeting last week with Apple's senior vice president for Internet services and software, Eddy Cue.
Apple declined to comment on its plans.
