BMW will sell about 60,000 plug-in vehicles this year and is hoping to boost that annual total to 100,000 units for 2017. According to analysts, that value is the combined sales of BMW for the past three years.This was disclosed on Monday by Harald Krueger, the Chief Executive Officer of the brand.
Possible BMW Targets To Sell
As per Reuters reports, citing an interview German publication Sueddeutsche Zeitung conducted with BMW CEO Harald Krueger. The key to this lofty goal is the i3 electric vehicle, which moved 25,000 units last year. BMW this summer said its battery upgrade for the 2017 i3 will boost that model's single-charge range to 114 miles, up from 81 miles for this year's version. The model's US base price will get an increase as well: up $1,200, to $44,595.
Munich-based BMW expects to increase its deliveries of fully electric and hybrid vehicles to around 60,000 units this year, Krueger said in an interview published on Monday. Sales of battery-powered BMW models have totaled about 100,000 cars since 2013, he noted. "Electric mobility will come, but demand is not going through the roof at the moment,"
The BMW i3
According to Auto Blog, Beyond the i3, BMW is said to be developing its Project i20 initiative, which includes more autonomous-driving capability as well as greater use of lightweight carbon fiber in the automaker's plug-ins. Moreover, BMW is likely to update its i3 and i8 plug-in hybrid models by 2022, and has said that it'd like as much as 25 percent of its global sales to be of the plug-in variety by 2025.
Top Chronicle said that if the business can achieve the 100,000 figure, it would be a two-third improvement over their current sales. But BMW seems confident because they are coming out with new battery-powered models that hopefully the consumers are going to lap up. Also, the battery range of their i3 city vehicle is going to be increased by 50 percent. That is going to happen this year itself. Last year, 25,000 units of the i3 were sold. It is the only fully battery-powered car of BMW.
