YouTube is now opening its mobile live-streaming feature to creators with, at least, 10,000 subscribers and has added a new feature "Super Chat" that monetize the live-stream chat function. According to the new announcement, after a stream ends, former live videos will be recorded alongside the traditional YouTube videos, able to be searched for, added to the playlists, and protected from unauthorize use.
A New Feature Called 'Super Chat'
YouTube's live streams also come with the new feature "Super Chat" monetization tool, which allows viewers to pay for more outstanding messaging: "It lets any fan watching a live stream stand out from the crowd and get a creator's attention by purchasing chat messages that are highlighted in bright colors and stay pinned at the top of the chat window for up to five hours." according to a source. YouTube shared the following GIF, it shows how to start live streaming using the ''Capture" button already built into the YouTube app, and included an example of a "Super Chat" message which the chat highlighted with a green background.
Live video streaming from the YouTube mobile app was introduced around 6 months ago for a bunch of select users and that includes Lewis of Unbox Therapy. Right after testing it with a limited number of users, YouTube is finally widening its sphere by bringing it to more publishers and the company is not planning to stop either. The 10,000 subscriber benchmark is just temporary and the platform is more likely to roll out to more users in the near future.
Super Chat Is Available To 20 Countries
YouTube said Super Chat is only available to creators in more than 20 countries like the U.S., the U.K., Canada, Australia, Brazil, Spain, MexicoFrance, Germany, India, Japan and lastly, South Korea and to viewers in more than 40 countries. It's available to creators who have at least 1,000 subs.