It seems like Samsung is releasing new smartphones just to release them in order to capture more smartphone market share, not because its necessary. Is it really necessary to have a Galaxy Note line and a Galaxy Mega line? Maybe not in our minds, but in Samsung's mind the answer would be yes. How do you think it became the biggest smartphone seller in the world? It's not just because of the Samsung Galaxy S series (S, S2, S3, and S4), although the series is a big reason why. Samsung could potentially be doing more harm than good by releasing too many smartphones with similar specs and screen sizes in order to sell a few more smartphones that appear very similar in size and features to consumers.
If we look at Samsung's current lineup of some of its most popular devices it appears the company will create a whole new series based on screen size. The Samsung Galaxy S4 has a 4.99-inch display, the Samsung Galaxy Note 2 has a 5.5-inch display, and the Galaxy Mega series includes a 5.8-inch display and another model includes a 6.3-inch display. The upcoming Galaxy Note 3 will reportedly include a new 6-inch screen to add yet another display size to Samsung's offerings.
Don't look for an S Pen with the Galaxy Mega series, Samsung is trying to create a new series with the Mega and hopes consumers will not find it confusing when choosing between a Galaxy Note and a Galaxy Mega, even though they share similar screen sizes and physical appearance. The average consumer is not going to know the difference between a Galaxy Note and a Galaxy Mega; they will see the similar screen size and possibly be confused as to which model offers what. The Galaxy Mega line just seems like Samsung's way of repackaging the Galaxy Note and removing S Pen functionality in order to create another series of smartphones.
Either Samsung is on a quest to find the perfect display to please its customers, or it wants to sell as many variants of a similar product in order to pump up its already massive market share. Who wants to have to decide between a large screen smartphone that comes with a stylus or a similar one that does not? It only creates more work for the consumer to try and figure out what the best choice is for them, and in the end the customer might not be getting the device they thought they were getting.
It might not be the best strategic move to flood the market with devices that can potentially confuse consumers and turn them off to a company that only releases varying screen sizes to help its bottom line and not so much the customer. Choice is great, but too much can be a bad thing. Don't repackage your current products and strip features away in order to create a new line. What's next the Galaxy Jumbo?
