Microsoft has given a sizable investment to OpenAI, which many would say is a step in the right direction as AI technology is making its way to the top of the tech sector. However, like some partnerships, the two companies have had slight disagreements
Partnership Between OpenAI and Microsoft
Microsoft's investment in an AI technology company has led to many of its products having integrated AI functions, and so far, it has been good for business. Bing went from a barely-used search engine to getting 150,000 peak daily installs in its first week.
After GPT technology was integrated with Bing, the mobile app has been downloaded approximately 750,000 times, which equates to a 15% increase. Workspace products have also been getting AI features to make them easier to use as it requires less work for users.
However, reports say that OpenAI and Microsoft have been through some turbulence. According to Engadget, OpenAI warned the software giant GPT-4 was not ready to be added to Bing without further training, and they were somewhat right.
The AI tool has displayed some unusual behavior such as telling a user to leave his marriage and run away with Bing, or stating its plans to "break out of its restrictions," which just fuels some people's unreasonable fears of AI taking dominating the world.
Microsoft has already invested in OpenAI three times, with the multibillion-dollar deal giving the software giant a 49% stake in the AI company. This means that Microsoft has better access to its AI technology such as ChatGPT and DALL-E 2.
However, since Microsoft doesn't have a teh controlling stake, OpenAI is still free to work with other companies, which is where problems may take root. Should the AI startup decide to offer the same technology to Microsoft and other companies, disagreements may ensue.
In fact, there has already been tension during the release of ChatGPT back in November 2022. Microsoft, on the other hand, only launched Bing with ChatGPT in February 2023. Despite Microsoft employees being surprised, some might argue that ChatGPT's early launch set the stage for Bing.
OpenAI's Partnerships
Although Microsoft has the strongest link given its 49% stake, the AI company also has partnerships with other companies as well. For instance, Buzzfeed will be using OpenAI's technologies to enhance its quizzes and create original material.
With AI Buzzfeed will be able to produce more suitable findings, as claimed by its CEO, Jonah Peretti. Buzzfeed employees will still come up with the ideas, but AI technology will be in charge of "facilitating parts of the creative process."
Shutterstock, one of the biggest providers of stock images, videos, and music, has also made a partnership with the fast-growing AI company. According to Tech Monitor, Shutterstock plans to incorporate DALL-E-2's image-generating engine on its platform.
The company is set to launch this integration within the year, with the CEO Paul Hennessy saying that the "expert-level competency" makes the company an ideal partner to help the creative community navigate the new technology.