WhatsApp is reportedly receiving more AI image-generation features for its Android app as its parent company Meta further pushes its AI innovations across its social platforms.

First reported by WABetaInfo on a Google Play beta version of the app, WhatsApp is testing new features to allow users to send more customized images via Meta AI.

The AI integration is expected to offer users capabilities to edit images directly within the chat through prompts, identify or provide context to images, and make last-minute changes to photos.

In a way, the new AI-powered features share similarities with the new photo editing features Meta earlier rolled out in Instagram allowing users to change the photo's backgrounds within the app.

WABetaInfo did not confirm any potential release date for the new feature on WhatsApp.

Meta Revitalizes WhatsApp with Generative AI

The AI image generation features are not the first time, nor likely the last time, Meta used generative AI in WhatsApp to bring it up to date with the company's other social platforms.

Earlier this year, Meta introduced its Llama 3 AI assistant to help users navigate their chats, search functions, and even images across multiple apps.

Among the first features added to the messaging app were its search assistance to scour the web to answer user inquiries and a built-in chat image-generation function to send custom images.

Considering Meta's current attitude towards AI, similar features may be seen more on WhatsApp and other Meta-owned apps as the company speeds up its development.

Meta AI Remains Unpopular to its Users

Despite Meta doubling down into AI development, a large part of its user base remains hesitant about the new features amid growing security and safety concerns about the technology.

The company's image generator has long been noted as displaying strong biases and stereotypes regarding ethnicity, religion, and politics, an issue that remains present in its current versions.

It did not help that Meta has yet to resolve the rampant spread of disinformation on its platforms, a problem expected to surge with AI technology becoming more accessible.