The 2017 Lincoln Continental and Oscar Award winner Matthew McConaughey are both the epitome of coolness. At least that's what the commercial is trying to exude. Now, the 2017 Lincoln Continental is more than just cool, it is smart. A new app developed especially for the luxury sedan will make it smarter than the average car.
The Lincoln Way app will do a number of useful things. First, the iOS and Android app will allow the driver to look for a place to park his or her Continental. The app determines where there is a parking lot, locate the exact spot and tell the driver how much the parking fee would be. Once the ideal parking spot is found, the driver can reserve it and pay the fee in advance.
Also, the Lincoln Way deals with two more common problems of car owners - forgetting where they parked and how long they've been parked. The app helps keep owners' minds at ease with its ability to remind them of the connected car's location and to notify them how long the car has been parked giving them an idea how much they would need to pay for the parking fee.
Owners of the 2017 Lincoln Continental will also be able to chat live with an agent. The agent will readily answer questions regarding the sales and services for the car and even queries about the app itself.
Lastly, the new Lincoln Way app can lock and unlock the car. Unlike other cars with the same features, locking and unlocking the 2017 Lincoln Continental is easier and faster thanks to the lack of advertisements and other buttons to click or tap on.
As Venture Beat noted, connected cars are the trend nowadays. Artificial intelligence, Internet of Things (IoT) and other innovations are allowing people to "talk" with their cars. As a matter of fact, Amazon's popular AI, Alexa, has been integrated into a number of smart vehicles while Google and Mercedes-Benz partnered to have Google Assistant in the latter's vehicles.
Car and Driver sees the 2017 Lincoln Continental as a work in progress and it's easy to see why. The company has lost its luster since its days of being a favorite among American heads of state. The past few Lincoln offers have failed to make that much of an impact on the market. However, the new Lincoln Continental is out to change that. For a base price of $44,720, one can enjoy the much-improved luxury car which boasts of a 3.0-liter twin-turbocharged GTDI V6 engine capable of u to 400 hp and 400 lb-ft of torque. While there is still room for improvement, its shift from luxury car to smart luxury car will surely point the 2017 Lincoln Continental in the right direction.