Since its first release, Pokemon GO instantly became a massive hit. People from across the globe started their journey towards becoming the very best. Indeed, the titular augmented reality mobile game proved to be a force to be reckoned. While there's no doubt that its popularity is still alive and kicking, the title has also witnessed a great decline in terms of player pool. However, Niantic is not really bothered, and here's why.
As previously reported here at iTech Post, Pokemon GO players have significantly decreased over time. Since the month of August entered, the mobile game saw a huge deduction in its player pool. Sure, this can be very alarming, in one way or another. But for Niantic, it's all part of the business.
According to a report from App Annie, an app analytics company, Pokemon GO is still a highly celebrated game. In terms of Android usage, its popularity can be likened to Twitter. As for the iOS, it's close to Pinterest. In fact, a whopping 20 percent of smartphone players in Japan are still enjoying the game regularly.
It holds true, though, that the Pokemon GO decline is present. After all, regardless of the premise, all apps tend to fade as time passes by. But in an industry where money speaks of success, the right question would be: How much relatively?
As reported by Wired, Pokemon GO is still holding a huge chunk in the market. And take note: it's pretty much better than the likes of King's Candy Crush Saga and Supercell's Clash of Clans. What most people don't understand is that every game -- or app in a sense -- has some sort of decay curve. But with the latter being a slow process in Niantic's game, it only goes to show that its market health is quite intact.
Pokemon GO is also considered among the games that retain about 30 percent of its sale in a month. And what's surprising? The title manages to do so despite the massive decline it experienced. It's even interesting to note that the game has just been recently release, so somehow, its performance in the market is plainly understandable.
What are your thoughts on Pokemon GO as well as its success? Do you think it'll continue to be the most popular games in the future? Let us know what you think at the comment section below!
