McDonald's has recently filed a lawsuit against Florence, Italy worth $20 million for blocking plans in opening a restaurant in one of the most iconic places in Europe, the Piazza del Duomo.
McDonald's Suing Florence, Italy For $20 Million After Rejecting Plans To Open Up The Fast Food Chain In Piazza Del Duomo
It has recently been reported that one of the biggest fast food chains in the world, McDonald's filed a lawsuit against Florence, Italy charging the city almost $20 million in damages. According to the mayor of Florence, the fast food chain did submit their application to open up a branch in Piazza del Duomo just like every other business all over the world. However, the city mayor said they also have the right to decline such application that was made.
Piazza del Duomo has been well known for its Gothic and renaissance architecture that has been kept that way for years now. Tourists and even locals have come to that place over and over again; and they share the sentiment of the Florence mayor about declining the construction and opening of a McDonald's fast food chain in the area. The ambiance itself is not fit for the restaurant, but they have already opened up branches in other parts of the city.
McDonald's To Ruin The Architectural Heritage Of The Area; Best To Be Opened Elsewhere
According to the some of the people who signed the petition not to have the fast food chain open up in Piazza del Duomo, there is no need for a McDonald's in such a beautiful place. The place is known for the sanctity of its Italian ambiance, street food and the like; and there are one too many McDonald's chains already all over the world. The place should be preserved for its Italian atmosphere and allow tourists to get the feeling of being a locale in the area. The cultural and artistic heritage of the area would just be tainted at the presence of McDonald's there, according to some locals and tourists.
